24 October 2022

Why Apples?

Well, the story goes like this:

Years ago, our founder had a friend who had a very large family. This gentleman was less fortunate, and the local doctor saw to his family free of charge. From time to time, this friend would bring the doctor a gift of freshly caught fish in thanks for the free medical services. This gesture of thanks and the generosity of both men stayed with him long after.

Sometime later while he was visiting an apple orchard, our founder reflected on the memory of the story about his friend and the doctor and decided on the idea of giving a bucket of apples out as a simple gesture of thanks to the team and customers. What started with a few cases of apples has grown to be an annual tradition, and now we distribute truckloads of apples each year to our customers and team members across the globe.